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Charitable & In Kind Donations

Thank you for thinking of Crystal Rock to support your event with an in-kind donation request. 

Strategic Objectives for Corporate Donations

Crystal Rock’s corporate giving objectives are designed to strengthen our communities while representing our values. As part of Crystal Rock's commitment to the community, we're proud to give back to the local communities in which our employees, friends, and customers live and work. Our company supports a number of charities by donating time, product, services and funds across the six states we serve throughout the Northeast.

Contribution Priorities

  1. Health & Human Services - Charitable causes that benefit overall well-being for basic human services or specific health-related services. We are actively involved in the United Way, Multiple Sclerosis, American Red Cross, Easter Seals, Special Olympics, and YMCA.
  2. The Arts - Supporting visual and performing arts enable creativity and vibrant culture. We support many local theaters and performing arts throughout New England, including The Palace Theater, Warner Theater, Seven Angels Theater, Mattatuck Museum and more.
  3. Clean Water & Environmental Funds - We actively contribute to watershed protection, water education and water emergency situations where clean drinking water is not available, including natural disaster relief.
  4. Schools - Crystal Rock believes education is extremely important and hydration is integral to productivity. We are committed to supporting non-profit institutions and events that support education. While it’s difficult to support all the in-kind school requests, we aspire to provide as many as we can with in-kind donations of our Crystal Rock premium water.
  5. Military Veterans - As we employ many veterans here at Crystal Rock, we also support local VFW’s, military fundraisers and we actively seek to hire and employ military veterans.
  6. Lime Rock Park - This is simply a passion of Crystal Rock employees to support Executive Vice President, Jack Baker and his passion for race cars and desire to inspire others through racing.  Jack also raced cars at Lime Rock Park for over two decades.

Guidelines for Eligibility

Crystal Rock offers a Matching Donation program for water products only.
Individual participation in events or fundraisers, such as walk-a-thons, scout projects, sporting events will be extremely limited. If approved, we offer a matching donation program: Crystal Rock will match any purchased water item with the same item at no charge.  
Simply put, when you buy one, Crystal Rock donates a free one.

  1. Due to the high number of in-kind charitable requests, we are focusing exclusively on customer-associated donation requests, at this time.
  2. With a dramatic increase in charitable requests, Crystal Rock's corporate giving is at an all-time high. Our corporate charitable budget is previously committed and prioritized to support charities of choice as determined by our management and employees. Like so many others, we need to rationalize our corporate giving.
  3. As a result, we are only able to support a small percentage and we will not be following up on the status of any submissions. 
  4. Approved donations are required to be picked up at one of our facilities between 8am-1pm, Monday thru Friday.
  5. We are not able to donate office products, snacks, coffee and other items out of our product portfolio. 
  6. While we are donating the product, we are not able to donate free delivery service, and so we ask that you pick up the donation so as to not disrupt our normally scheduled Crystal Rock customer deliveries.

We appreciate your understanding and wish you great success.

For your organization or event to be considered, we require 60 days notice. Requests are evaluated in 10-14 business days, and if approved, our team will contact you directly. 

Before proceeding, we recommend reviewing our donation Terms and Conditions found here

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Watertown, CT 06795
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